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Philadelphia, PA (December 2, 2025) — Ridgeway Petroleum, a third-generation, family-owned convenience and fuel operator since 1936, is partnering with Lula Commerce to introduce third-party digital ordering for its food and convenience services under the Mastodon Market banner. This move represents a significant step in Ridgeway’s evolution, bringing its fuel, convenience, food, and car-wash offerings into a unified, modern consumer experience.
Ridgeway Petroleum briefly piloted an online ordering solution for restaurants, but as the team saw the operational complexity that came with order volume, menu changes, fulfillment, and maintaining service quality, they realized a broader, more robust solution built for convenience stores was needed. Lula Channels gives Ridgeway a unified, scalable system to manage all ordering, inventory, and fulfillment, allowing Mastodon Market meals, convenience-store items, and other services to be offered on apps like DoorDash, Uber Eats, and Grubhub under one seamless umbrella without burdening staff or compromising customer service.
With Lula Commerce, Ridgeway can now offer online ordering, manage a digital storefront, and deliver convenience at scale, all while preserving the personal, family-owner feel that defines their brand. Customers will be able to order Mastodon Market meals and convenience items for pick-up or delivery fast; in the background, Lula handles integration, fulfillment and operations. This upgrade positions Ridgeway to meet rising consumer expectations for convenience, speed and reliability.
This partnership highlights Lula’s core mission: empowering convenience retailers to win online without the operational headache.
“Ridgeway has always focused on delivering a great customer experience, and we’re excited to help take that commitment online. When operators pilot digital ordering on their own, they quickly see how much work is happening behind the scenes,” said Adit Gupta, Lula Commerce Co-founder and CEO. “We’re proud to support Ridgeway as they modernize their operations and bring Mastodon Market to more customers in a reliable, scalable way.”
Ridgeway Petroleum is a long-standing, family-owned convenience and fuel operator established in 1936. Over time the company expanded beyond fuel retail into convenience-store goods, automated exterior car washes, and on-site food service under the Mastodon Market brand.
Lula Commerce provides digital commerce solutions specializing in the convenience retail industry. Its comprehensive platform offers tools for inventory management, customer engagement, and business intelligence, enabling retailers to enhance operations and drive growth. For more information, visit lulacommerce.com.
